Attention Technology Reporters and Business Editor: Revolutionizes Backordering with "pay when we deliver" Service

Start-up challenges up-front costs of backorder competitors

OTTAWA, Canada, June 12, 2003 /CNW/ -, one of the Internet's hottest new ventures, now offers the world a revolutionary free service that allows customers to backorder domain names without the prohibitive up-front charges imposed by other leading backorder providers.

"Our value proposition is different - and straightforward," says Len Bayles, Vice President of "You only pay when we deliver. If not, no charge - it is totally risk free!"

The free backordering service is now available at

With the explosive growth of the Internet - to some 40 million registered domain names in less than a decade - over 20,000 previously-registered domains are now deleted every day, or over 7 million per year. New uses of these domain names represent enormous potential for fresh registrants to attract traffic and create revenue. To address these opportunities, backordering services have sprung up to allow customers to file requests to acquire registered domains when those domains become available. Typically, leading backorder services charge significant up front fees or costs, payable whether or not a customer succeeds in acquiring a deleted name. has eliminated these up-front costs, implementing instead a "pay when we deliver" approach. Customers are charged only when successfully acquires a domain on behalf of a customer: There is no up-front fee or cost. Further, also provides customers with two additional free tools to make it easier to get sought-after domains - an e-mail-based keyword alert service to inform customers when domains containing customer keywords are approaching deletion, and a sophisticated search tool to sort through the 20,000+ domains that are deleted daily. As part of this rollout, is also launching an aggressive Affiliate program, in which website owners who place links on their own sites can earn 25% commissions. This is a market-leading commission, aimed at building an effective affiliate network to reach and inform customers regarding this valuable and revolutionary new service. is also partnering with leading-edge registrars the world over to deliver this exciting new service. More information on's Affiliate and Registrar programs is available at and its affiliated companies in the group have long been at the forefront of Internet development, offering industry-leading full customer service and a full suite of domain registration, hosting, email and related services. Sister company ICANN-accredited is regularly ranked by the authoritative State of the Domain report among the world's Top 50 and fastest-growing registrars. was the world's first accredited dot-name registrar and among the world's first accredited dot- US registrars and dot-au registrars. Sister company was Canada's first dot-ca accredited registrar and is Canada's leading dot-ca registrar. The companies serve customers around the globe from offices in North America and the Caribbean, and are the world's only registrar group simultaneously accredited by ICANN, NeuStar, CIRA, auDA and the Global Name Registry.

For further information: or to arrange a media interview, please visit or contact Rita Mezzanotte at or by telephone at (613) 794-8550